BroadSoft Receives Recognition from Frost & Sullivan
BroadSoft, Inc., a Htek partner, player in the cloud business software for unified communication (UCaaS) space, and provider of collaboration and contact center as a service (CCaaS), announced that is has been selected by global research firm Frost & Sullivan as its Asia Pacific Hosted Telephony and UCC Services Platform Provider of the Year, for the second consecutive year.
The award is part of the Frost & Sullivan’s 2017 Best Practices Program, the Asia Pacific ICT Awards. According to the announcement, the award “recognizes[s] companies throughout a range of regional and global markets for superior leadership, technological innovation, customer service, and strategic product development. Frost & Sullivan's industry analyst team benchmarks market participants and measures their performance through independent, primary interviews, and secondary industry research in order to evaluate and identify best practices.”
BroadSoft has been prominent in the Asia Pacific region in Australia and New Zealand since 2002. It has several telecommunications carriers as partners in the region, and has been significantly expanding over the last few years. In fact, in the last year, BroadSoft announced an expansion with service providers in the region, including Telstra, Optus, Vocus and Fujitsu’s Nifty Corporation across the BroadSoft Business portfolio.
Needless to say, BroadSoft is excited to receive this level of recognition from Frost & Sullivan. The firm is respected amongst various industries and, when it speaks, people listen. By giving BroadSoft this award, the firm has effectively stated that BroadSoft is a major player in the space. And for that, Jonathan Reid, managing director, Asia Pacific and Emerging Markets, BroadSoft, is incredibly grateful. Reid stated, “As global market share leaders, we are very pleased to receive this recognition from Frost & Sullivan…We believe our BroadSoft Business portfolio is gaining wide acceptance in the market, and we will continue to stay very focused on helping our service provider partners succeed and grow their cloud UC service offerings.”
Edited by Maurice Nagle